W3Pressure is a Web3 music community powered by artists, labels, and fans. It empowers artists and labels by connecting them directly to their audience and allowing them to retain control over their work and revenue. At the same time, they aim to position themselves as a cultural movement within the Web3 music field.

As a concept project, I reinterpreted these two facets of the project by designing their music streaming app with a fresh visual language that bridges the gap between the Web3 world and lifestyle culture. This involved incorporating interactive elements, scrolling visuals, and dynamic transitions to make interactions more engaging and enjoyable, while embracing both minimalist and electronic vibes.